International Food and Agribusiness Management Association (IFAMA)

INTERNATIONAL FOOD AND AGRIBUSINESS MANAGEMENT ASSOCIATION

Succeed in Your Career | What You Need to Know

Top 10 Social Media Strategies

A Workshop hosted by Ariana Torres, PhD | January 2024

The webinar will shows farmers and small agribusinesses how to use social media to connect directly with customers and buyers. Dr. Torres brings you the latest research findings on social media marketing and provides tips on how to invest in social media marketing.

Presented by Ariana Torres, PhD. Dr. Torres, a native of Ecuador, is an Associate Professor at Purdue University (USA). Her research focuses on marketing decisions in the horticulture industry. This two-part series is designed to show farmers and small ag-sector businesses how to grow through social media marketing.

Taking Advantage of Social Media Marketing

A Workshop hosted by Ariana Torres, PhD | January 2024

The workshop will provide agribusinesses with an application of profitable strategies to build or strengthen their social media marketing. Learn how to build a social media campaign to connect directly with your customers and increase profits.

Presented by Ariana Torres, PhD. Dr. Torres, a native of Ecuador, is an Associate Professor at Purdue University (USA). Her research focuses on marketing decisions in the horticulture industry. This two-part series is designed to show farmers and small ag-sector businesses how to grow through social media marketing.

Regenerative Agriculture: the New Frontier in Sustainable Farming

A Young Board hosted event with the North American Chapter | April 2022

Learn more about regenerative agriculture and how these practices can benefit the soil, crops, and environment with long-term economic benefits.

Listen as the panel discusses the following topics:

Regenerative agriculture practices and projects in the U.S., Brazil, and Argentina
Measurement and quantification of soil carbon sequestration
Measurement-based solutions
Carbon market— key players, trading examples and projects
Adoption of regenerative agriculture practices by farmers: Incentive mechanisms and returns

Creating a Personal Brand Identity

A Young Board hosted event with the Africa Chapter | September 2021

Moderator:

Chiko Chiobvu, Master's student University of Pretoria, South Africa

Valiant Odhiambo, Post Graduate Researcher, Univeristy of Pretoria, South Africa

Panelists:

Oluwaseun Oginni, Data Monitoring and Evaluation Officer, WACOT, Nigeria

Wandile Sihlobo, Chcief Economist, Agricultural Business Chamber, South Africa

Mkong Cynthis Jeh, Graduate Teaching Assistant and PhD Fellow, University of Buea, Cameroon

Agri-food chains in the face of COVID-19

ARTICLE: IFAMA Young Board provides their worldwide views

COVID-19 has spread around the world at an incredible pace and is leaving a plethora of disruptions in its wake. The global economy has forever been altered as the pandemic fundamentally affected both the supply and demand side. The global food and agricultural industry have not been spared, and governments across the globe have responded to ensure the food security of its citizens are upheld.

Written by: Richard C. Agetu (Master’s Candidate, University of Adelaide, Australia), Edeoba William Edobor (PhD Student, Purdue University, United States of America), Juan José Bolaños Herrera (CEO Piñalbo, Costa Rica), Anathi Makamane (Lecturer, University of the Free State, South Africa), Justin McNally (Agronomist, Lallemand, Canada) and Melissa van der Merwe (Lecturer, University of Stellenboch, South Africa).

Click here to read the full article.

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